Tackling the loneliness epidemic amongst older people
Tackling the loneliness epidemic amongst older people with a personalised, matching, introduction, and ongoing support service so lonely older people can rebuild their ‘sympathy group’ with meaningful friends of all ages.
About the project
BuddyHub’s ‘Friendship Wheel’ service is tackling the loneliness epidemic amongst older people. The innovation is a personalised, matching, introduction, and ongoing support service so lonely older people can rebuild their ‘sympathy group’ with meaningful friends.
BuddyHub surround a lonely older person with an intergenerational, supportive social group of 4, to help them rebuild their social circle. This project will design and pilot a parallel service to form groups or ‘Clubs’ of 10-15 people around diverse interests. This will help older people further increase their personal network with members of all ages benefiting from local intergenerational friendships.