Shine Public Health: Using an innovative technological platform to increase levels of physical activity and quality of life
Using an innovative technological platform to increase levels of physical activity, improve quality of life and reduce long-term healthcare costs.
About the project
Shine Public Health is a social enterprise company with a mission to connect everyone with physical activities that they will enjoy and keep enjoying. Shine uses an innovative technological platform to empower community-based health campaigns to increase levels of physical activity, improving quality of life and drastically reducing long-term healthcare costs.
Physical inactivity is one of the leading causes of premature death. Even small increases in activity, particularly for older people, can help prevent and manage long-term conditions. Shine helps people get more active, in a way that is right for them, removing barriers to participation, supporting changes in behaviour and encouraging healthy habits for life.
This project addresses three of the priorities of the Healthy Ageing Challenge Framework:
- Sustaining physical activity
- Maintaining health at work and work in later life
- Supporting social connections.
At an individual level, changing behaviour to increase activity levels can be difficult. On a large scale this is a complicated problem requiring collaboration across policy makers, healthcare services and activity providers. Changing individual behaviour on a community-wide scale is the challenge that Shine is designed to achieve.